Learn how to win local search
Clear, practical guides on Google Business Profile, Google Maps, and local SEO — written by specialists, free to read.
Explore the library
Everything is organised by topic so you can go straight to what you need.
Google Business Profile
Set up, verify, manage, and get the most out of your Google Business Profile.
Guides coming soon
Google Maps SEO
How ranking works in Google Maps and the local map pack — and how to improve it.
Guides coming soon
Local SEO
The complete picture: profile, website, content, and links working together.
Guides coming soon
Google Reviews
Earn more genuine reviews, respond well, and turn reputation into rankings.
Guides coming soon
Citation Building
Consistent business listings across the web that reinforce your rankings.
Guides coming soon
Multi-location SEO
Scaling local visibility across many locations, brands, and franchises.
Guides coming soon
GBP Suspensions
Why profiles get suspended, how to prevent it, and how to recover.
Guides coming soon
Templates
Practical, ready-to-use templates, checklists, and worksheets.
Guides coming soon
Research
Original studies and data-backed analysis of local search.
Guides coming soon
News
Updates and changes to Google Business Profile and local search.
Guides coming soon
In-depth guides
Our cornerstone guides — the definitive references we point clients to.
The Ultimate Google Business Profile Guide
Everything you need to set up, verify, optimise, and get real results from your Google Business Profile.
In-depth guide · 8,000–10,000 words
Google Business Profile Optimization
A field-by-field playbook for optimising every part of your profile the way Google rewards.
In-depth guide · 6,000–8,000 words
Google Maps SEO
How ranking works in Google Maps and the local pack — and a practical plan to climb it.
In-depth guide · 6,000–8,000 words
The Local SEO Guide
Connect your profile, website, content, and links into one local SEO system.
In-depth guide · 7,000–9,000 words
The Google Reviews Guide
Earn more genuine reviews, respond the right way, and turn reputation into rankings.
In-depth guide · 5,000–7,000 words
Templates, research & news
Practical downloads, original analysis, and the latest changes to local search.
Get new guides in your inbox
Practical local SEO and Google Business Profile guides. No spam, unsubscribe anytime.
Your next customer is searching right now. Be the one they find.
Book a free audit and get a clear, prioritized plan to show up first for the searches that bring you business.
- Free & no obligation
- 30-minute Google Meet
- Keep the plan either way